As the investment management industry continues to operate under the ongoing pandemic and faces new challenges in 2021, a special report from IM|Power last year demonstrates how business has refocused its approach to ESG and digital.

Covid-19大流行的影响将在资产管理行业上感受到许多年来。虽然危机在投资基金及其运营模式中创造了无与伦比的动荡和中断，但它还引发了该部门的拓扑化和ESG（环境，社会，治理）的前所未有的革命。

数字成为优先事项

When COVID-19 hit, asset managers were forced to accept that habitual trips to meet with clients and prospects would be off-limits owing to travel bans and mandatory edicts to work from home. Gail Weiss, chairman at Aon Trust Company, said these restrictions prompted the industry not only to adopt virtual communication platforms such as Zoom, but to start reporting information to clients in an electronic format. Other experts concurred. “Technology in itself is a driver for alpha, and we are investing heavily into it. We are using technology more and more to interact with clients, including our retail investors,” explained Frederic Janbon, CEO at BNP Paribas Asset Management.

在资产管理人员的保证金压力增加的时候，使用虚拟通信工具的成本效益 - 与国际旅行相关的费用 - 也由Janbon承认。即使曾经的Covid-19附属，Janbon也是在大流行期间采用的许多数字实践。“客户之间的物理接触将变得越来越少，但并非一切都可以远程或视频中完成，”他说。相反，对客户关系管理的混合方法可能会从Covid-19的灰烬中出现。

es.G inflows off the charts

pre-pandemic. “Sustainability is the new standard for investing,” said Stephane Lapiquonne, managing director, co-head of continental Europe at BlackRock. While active equity funds have been inundated with client redemption requests, ESG-focused products have accumulated huge volumes of assets. Recent data shows that net inflows into ESG funds totalled $71.1 billion globally between April and June 2020, bringing their assets up to more than $1 trillion. “A green wave is happening and the crisis has dramatically increased clients’ focus and attention on climate issues,” commented Janbon.

它不仅要求管理者要求管理人员更多地关注实现可持续收益的投资者。全球监管机构已醒来达到ESG挑战。在欧盟，监管机构正在制定可持续的金融行动计划，其中包括将基金管理人员进行更大的ESG披露和报告要求。

通过加入今年的IM | Power Events的程序来扩展您对上述主题的知识。了解更多。