Creating conversations, understanding customers, and introducing the “new parent” test for Fintech

Ted Mercer, VP Sales, Bluerush

BlueRush has created IndiVideo, the interactive personalized video platform for financial services. IndiVideo is a highly scalable personalized video platform built to provide data-driven video content in an easy to understand, entertaining and compelling manner. BlueRush also offers a SaaS-based content engagement platform called DigitalReach, which aligns marketing, sales and compliance. Used by financial advisors, DigitalReach allows for the centralization, personalization, distribution, and tracking of content to ensure complete control over what is sent and to whom. BlueRush’s products improve marketing and sales performance and generate greater client satisfaction and loyalty.

建设超过10年的经验，为世界上最具创新性的金融机构创造投入数字旅程，Bluerush开发了一个全新的Individeo信用卡选择器和他们的客户的个性化视频体验，成为全球前50名全球银行。

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